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Ezine - A Brave New World

As life is increasingly plugged in and on-line, is the ezine the future for the publishing industry?

It’s hard to imagine what the average 90 year old has seen in their lives – the invention of TV, flight, computers, the internet, telephones and mobile phones, cars and microwaves…never mind sliced bread. Life moves fast. And the internet has heralded in a brave new world all of its own. Online, there is a parallel universe at work available at the click of a mouse. Social networking, online dating, ebooks, music downloads and the ezine are changing how we operate, communicate and function in the real world. And as more of us move online, the ezine is now vital for media moguls and niche markets alike.

Webmags can help

If you have a publication and you want an online version, Webmags can help. Find out how by checking out the Webmags brochure now.

The Ezine – A Publishing Revolution

When technology moves quickly, it can be hard to keep up. If MySpace passed you by, you’ve probably never heard of Facebook. The fact that it has 27 million active users (and counting) means it is, as Peter Kay said about garlic bread, The Future. It is irrelevant whether the latest trend is FriendsReunited, MySpace or Facebook, the important thing is the platform itself – the internet. More major publishers are investing in the ezine and even turning their back on printed matter, such as the new men’s magazine Monkey, which is aimed at Loaded and Nuts readers and is only available in digital format.

Ezine - Invest in the future

The ezine is a way to reach more readers for less money. Online, the audience is potentially unfathomable. A niche print publication can battle with limited distribution, shelf space and delivery costs. But an ezine can reach an unlimited global audience. Webmags, a division of the Web Marketing Group, specialise in software that reproduces publications online exactly as they appear in print. If you don’t want to lose out on the ezine revolution, email Webmags Marketing Executive, Becki Wilkinson. 

An ezine can:

• Maximise your readership potential by reaching a worldwide audience
• Save money on print and distribution costs
• Boost your circulation figures and impress your advertisers

Don’t underestimate the power of the internet. If you haven’t got an online presence or ezine, isn’t it time you did something about it? To find out how, visit the Webmags website now, just click on Ezine.


 

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