Circulation figures are the life blood of the magazine industry keeping its heart pumping. But recent years have seen countless reports of magazines and newspaper figures dropping and advertisers moving to online alternatives. The digital brochure or electronic magazine is one way of increasing your ABC figures. But until recently there has been doubt about how reliable circulation figures for digital brochures are. Now confidence is increasing as the two major auditing bodies, ABC and BPA, have amended their rules to try and pin down the blurry area of digital magazine circulation figures.

Digital Brochure - Webmags can help

Digital brochures are now integral to many publishers’ circulation figures, which has a direct impact on attracting advertisers. If you have a publication you want to turn into a digital brochure, Webmags can help. Find out how by checking out the Webmags brochure now.

UK Audience Figures

The National Readership Survey is also working towards producing UK audience figures for websites, including digital brochures. The experimental move will see the NRS, which already produces newspaper and magazine readership figures for print editions, produce audience figures for the net reach of print publications' websites and the net reach of the two combined. It’s a significant move for the publishing industry, which will no doubt result in more print editions moving to publishing a digital brochure edition.

Act Now

If you don’t want to lose out on the advances in digital brochure production, find out how it could impact on your circulation figures, email Webmags Marketing Executive, Becki Wilkinson. 

Choose Webmags for your Digital Brochure

Webmags offers specialist software that means you can have an exact electronic version of your printed magazine online. A digital brochure can be delivered direct to an inbox, offering a unique reader experience with specially designed page-turning and zooming. A digital magazine can have a direct impact on your revenue and help keep your publication’s circulation figures healthy.

Find out More

Webmags is one of the best solutions for digital brochures on the market. For further information about the WebMags product give Becki a ring on 01423 529300. Don’t underestimate the power of the internet. Find out more about digital brochures; visit the Webmags website now, by clicking on Digital Brochure.